We're not sure if it's the Jimmy Dean credo I am here for a great time, not a long time, or designs that target Gen X, Y and Z just right, but men's accessories brand Chandon Lucién (gloves, weekend bags, small leather goods, men's jewelry and scarves) may have tapped into that rarified je ne sais quoi that translates into retail gold.
Ecommerce? Natch. Mouse click replacing the 'ol swiple style.
Stop the presses. We're not French. Everything's definable - maybe the quoi is an understanding that X, Y, and Z have grown up sans Uncle Dewey and his lame card catalog - they are the mafia cultivated by Godfather Google, and metrosexuality merely means men in bracelets get as much play as Men in Black.
Jingle jingle style. Skeptics, stand back.
Riot inducing global sensation Justin Bieber is a fan - this kid teaches Timberlake what Bye Bye Bye must really feel like - he's Usher's protégé and the first artist ever to have seven songs from a debut album chart on the Billboard Hot 100 - and he got discovered on YouTube by Raymond Braun Media Group (RBMG), a joint venture between Scooter Braun and Usher. That's almost funny, but so is Bieber or Die.
Obviously he tweets like a canary and gets made fun of for his hair, but the teenage millionaire doesn't mind if you laugh - at him or his Chandon Lucién jewelry.
Rocking the Cross My Heart pin with Usher. . . |
. . and charm bracelet at the American Music Awards. . . |
Bieber digs his Chandon Lucién while chillin' with Willow and Jaden Smith |
For any Baby Boomers we've lost along the post path, don't be embarrassed if you have no clue who this is. . .the long lost love child of Ringo Starr and Michael Jackson, petri dish style (a little tasteless, but so is turkey).
Bieber is not the only fan of Chandon Lucién. T.I. wears their bracelet in the single Get Back Up featuring Chris Brown:
We're watching this label closely - T.I. we love you, but Bieber caused a riot in Australia in April - and nearly another one here in Manhattan - screaming, crying, frenzied teenage girls breaking, ripping, tearing, fainting style - ten actually did faint - what would they do for his bracelet?
Sound the sirens. Hysteria Chandon Lucién style. . .
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