Wednesday, October 20, 2010

JBCStyle: Elie Tahari Style

The question isn't who is going to let me; it's who's going to stop me?"
Ayn Rand

A 25 year old immigrant opens a store in New York's Greenwich village. Israel, in all its fragility and energy, is a place he will return to one day. On his own terms. For now, he has a plan. . .

He's going to sell tube tops to girls who want to look sexy in the nightclubs, and he's going to finance the tops by screwing in lightbulbs in the garment district by day. There are going to be nights he sleeps on a park bench in Central Park, but he grew up in an orphanage and clocked in many hours (and nights) on the streets of Tel Aviv. A bench for a bed is, literally, a walk in the park. He will own a fashion empire worth $500 million dollars.

Welcome to America, Elie Tahari dreams style.

Elie found that niche between Gap and Armani and hit it hard: modern, clean, sophisticated clothing. He viewed celebrity endorsements as distracting; Elie firmly believes that his line must be solely about the clothes. Last evening Tahari celebrated the opening of The Elie Tahari boutique in Saks Fifth Avenue with Ronald L. Frasch, the department store's President and Chief Merchandising Officer.

Elie Tahari boutique at Saks Fifth Avenue, New York City
Elie Tahari, Valerie Salembier, Ronald Frasch

Discipline and determination from a kid who had no formal training in the fashion world. Orphange to Prince Street triplex designed by Christian Liaigre style.

True visionary style.

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