Monday, October 4, 2010

JBCStyle: TOD'S Elliott Erwitt Style

The latest advertising campaign for Tod's by American photographer Elliott Erwitt features India Hicks and her sons Felix and Armory Flint Wood, Lauren Remington Platt and her sister Ashley Wilcox Platt, Hugo Guinness and Jamie Johnson. 

The video opens with the question, "What's my dream?"

"Dreams aren't something I spent a lot of time thinking about," professes Johnson and Johnson heir Jamie Johnson.

"To help empower women in fashion with their fashion sensibilities" says Lauren Remington Platt.

Here's the cast:

New Yorkers will recognize Jamie  from here:

And in his earlier days, here:

And Lauren, with Carlos Souza at the recent 2010 New Yorkers For Children Fall Gala:

Amanda Brooks, in charge of styling and casting, comments that her choices for the casting were amongst friends who she felt "added something new" to Tods.

And us? We're dreamin' to stay dry style. Manhattan is drenched.

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